What is the strategy of the well-known brand?

In every company, there are different of strategy to promote their product. However, they often have as same as a plan to do. Although there are many kinds of company, they will have the similar of strategy. I choose this article because my major is IB. Whatever, it relates to my term paper because it tells me more about their marketing.

Nowadays, if the company wants to be success should have a strategy. The one of significant factors that they should do is advertising their brand. The company should make their logo for promote and make everyone well-known of them. For example, if in the worldwide know their logo; the consumer will be interesting in their produce more than others. Another of factors is the price and the quality of their product. This factor is as important as the first main factor because if their produce is really attractive, but their price is too highly, it will not requirement as much as they want to. According to Tracey Drake (2010), Ford said “Quality is Job 1.” From the speaker, it shows the quality should become the first factor for their product. As a result, every company should make the important factor be equal.

From my viewpoint, this is really good article for me because it tells me everything that important for the company. There are many factors to do when someone want to make their own product. It is not only making the profit for their product but they should taking care their customer also. I learn a lot of thing while I reading this article. Moreover, it really helps me to have more information to write my term paper.

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What is the factor that make brand-name companies to be successful in worldwide?

Today, there are many kinds of brand-name companies in world wide. In each company will be produce the different goods for the customer. However, in this article, it tells me about strategy of brand-name companies which are the successful brands. I choose this article because my major is IB. Moreover, it relates to my term paper because I am doing about brand name companies.

Nowadays, because there are a lot of companies today, in each company should be have strategy to make their own company to be success. There are many ways to make their organization to be successful and every way should think of the customer requirement also. In addition, the company always consider about the marketing at that time. The significant way to do is look forward the consumers. If they attend the customer in the best that they can, the demand from customer will be increasing. Brand-name companies “are not selling goods, [sic] they are selling an emotion.” If the serving is not good and cannot make the customer be pleased with their goods, so that their product demanding should be decreasing.

To sum up, this article is about the factor that how to be success in worldwide. It makes me more understand about their strategy which is how to make the selling of their goods increasing and how to managing their company. I learn a lot of thing while I reading this article. Whatever, it helps me to know more information to write my term paper also.

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Why Louis Vuitton is the successful brand?

Nowadays, all of fashion companies must develop their product following the customer's demand. They must design the product and make sure that it is modern and interesting for customers. They have to survey what most of people want. The important thing is how they export the product to other country. I choose this article because my major is IB. Whatever, it relates to my term paper because I am doing about brand name companies.

In this article, talks about how to be the most famous brand name in the world. The first handbag that named “Louis Vuitton” was made in the middle of the 19th. Louis Vuitton has 426 stores in 60 countries and has 4 stores in New Zealand. Luis Vuitton is one of famous fashion brands that success for 155 years. According to ONE News (2009), Louis Vuitton CEO said “Nowadays, we cannot make only classic handbag because the world is changed”. They mixed modern and classic together for customers that want the modern things. So this is the way to be successful fashion brands.

In conclusion, this article is about the successful of Louis Vuitton. They always look forward to their customer and never stop to develop their product. They make their goods to be suitable for the customer and make it looks more fashionable. I learn how to be a good of brand-name and how to manage the company. In addition, it helps me to know more information to write my term paper also.

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